Burn the rulebook, rewrite your reality, & become the Main Character of your own damn life.
You’re brilliant, driven, and capable of so much—and somehow, you still feel like it’s never enough.
You’ve built a life that looks successful on paper… but inside, you’re exhausted, overwhelmed, and wondering if this is really it.
I see you. I was you.
And I created this space for you.
I’m Chelsey Newmyer—behavior-change specialist, ex-overachiever, and creator of The Alchemy Lab Framework.
I help high-achieving, heart-centered women who are sick of white-knuckling their way through life:
Transmute burnout into boundless energy (think: phoenix, but with better boundaries).
Trade gold-star chasing for soul-level success—so your worth isn’t tied to an overflowing Google Cal.
Turn “I never have time” into “I design my days” by building routines and a business that fits your season of life.
Expect equal parts neuroscience, sacred woo, and spicy tough love—because transformation needs both mindset shifts and action.
Work with Me
The Alchemy Lab
(12-month group coaching, $2,500)
Perfect for: Visionary women ready for a full identity upgrade
Weekly experiments + community support to reclaim your time, power & self-worth
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Redefine Productivity Course
(Self-paced, 5-module course, $157)
Perfect for: DIY-ers ready to ditch hustle hacks and build a season-proof schedule
Neuroscience-backed lessons + templates to design days that feel free, not frantic and redefine success and productivity for yourself
5-Day Challenge: Take Control of Your Life
(Low-ticket ignition - $22)
Perfect for: Newcomers who want a fiery jump-start
Daily audio drops + journal prompts to swap autopilot for Main Character Energy