If I started my business over today, here's six things I would do differently
Starting a business is never as easy as it seems. If you're someone who's thought about starting a business while working full-time, or you're deep into your entrepreneurial journey, you know that the road can be a bit bumpy. I've learned many lessons along the way—some the hard way—and in this post, I'm sharing the six things I would do differently if I started my business today.
Whether you're a corporate mom juggling multiple responsibilities or someone simply trying to find your footing, these tips will help you avoid the mistakes I made and get your business on the right track faster.
1. Get Crystal Clear on My Why
This might sound basic, but it’s a game-changer. When I first started my business, I got so caught up in the exciting logistics like website design, logos, and business ideas, that I didn’t pause to really ask myself, “Why am I doing this?”
Your “why” is the anchor of your business. It's what will keep you going during the tough times. Whether it's to help other working moms, make extra money for your family, or leave your 9-to-5 job—get clear on the reason you want to start this business. This is the foundation for every decision you make, and it will guide you when things get messy.
Action Step: Take a moment today to write down your “why” for starting your business. This could be personal or professional, but make sure it motivates you and is something you can refer back to when challenges arise.
2. Create a Simple Business Plan (Not a 100-Page MBA Document)
Let’s be real—business plans are usually associated with dusty binders filled with charts and graphs that are far too complicated. When I started, I created a business plan that looked great on paper but didn’t serve me in practice. As an online entrepreneur, you need a plan that is lean, clear, and actionable.
Your business plan doesn’t need to be overly complex, but it should cover:
Your ideal client – Who are you helping?
Your products/services – What are you offering, and how will you deliver it?
Marketing strategy – Will you focus on social media, email marketing, or a combination of both?
Financial goals – What are your revenue goals, and how will you price your services?
By defining these key elements early on, you’ll have momentum and clarity in your business. You don’t need to be perfect—just create a simple plan you can refer to and tweak along the way.
Action Step: Set aside time to create a one-page business plan. Don’t overcomplicate it—just get the basics down and make sure you have clarity on who you serve and what your goals are.
3. Be Realistic About Time Management
When I started, I had a lot of time on my hands, but now as a full-time working mom, I don’t have that luxury. Time management is a whole new ballgame when you're balancing your business, work, family, and other responsibilities.
If I started over, I would be super clear about how much time I realistically have each week to work on my business. And then, I would time-block those hours—whether it’s a few hours in the morning, during lunch breaks, or on the weekends. The key is to use your time efficiently, focusing on high-priority tasks that move the needle.
Action Step: Assess how much time you have each week to work on your business. Create a realistic time-blocking schedule, and stick to it as much as possible.
4. Ask for Help Sooner
As an entrepreneur, it’s easy to think you can do it all yourself. But trust me, trying to build a business without support is like running a marathon without training—it’s brutal. If I could go back, I’d find my tribe early. That means reaching out to other entrepreneurs, hiring a coach, or joining group coaching programs.
I wasted too much time doing everything solo. Surrounding yourself with a community who understands the challenges of starting a business while working full-time is crucial. You need people who will encourage, challenge, and hold you accountable.
Action Step: Seek out a mentor, coach, or a supportive group of like-minded individuals. Get the help you need to avoid the mistakes I made in the early days.
5. Be Consistent, Even If It’s Just a Little
In the beginning, I was all over the place. Some weeks I worked nonstop, and other weeks, I completely dropped the ball. Consistency is one of the most important things you can do for your business, especially when you’re starting out. You don’t need to do everything every day, but you do need to show up regularly.
Small actions add up. Sending one email is better than sending none. Posting on social media, even if it’s just once a week, is better than disappearing completely. Consistency is key for building trust and credibility with your audience.
Action Step: Set a reasonable goal for how often you’ll show up in your business, whether it’s creating content or connecting with clients. Start small, but stay consistent.
6. Embrace the Chaos
Let’s face it: entrepreneurship isn’t perfect. The sooner you accept that things will never be perfectly aligned, the better. In the early days, I was obsessed with everything being neat and orderly. But now, I embrace the chaos. The key is to keep moving forward even when things don’t go according to plan.
If I could go back, I would remind myself that missing a day or not getting everything done isn’t a failure. It’s just part of the process.
Action Step: Embrace the chaos! Don’t let imperfect conditions stop you from moving forward. Take small steps, celebrate the wins, and keep learning.
What’s Next? Exciting Updates on The Exit Strategy for Corporate Moms
As I’ve been reflecting on my journey, I’m beyond excited to announce the launch of The Exit Strategy for Corporate Moms, my new group coaching program. This program is designed specifically for working moms who are ready to transition from their 9-5 jobs and build businesses that give them the freedom and flexibility they’ve been craving.
If you're feeling overwhelmed or stuck in the juggling act of working full-time while pursuing your dreams, this program is for you. With step-by-step guidance, a supportive community, and actionable plans, we’ll work together to launch or relaunch your business without the burnout.
The doors open on December 6th, and I can’t wait to help more women take control of their futures.
Final Thoughts
Starting a business is no small feat, but with the right mindset and strategy, you can absolutely make it happen. If I had the chance to start over, I’d do a lot differently—but I’ve learned from those mistakes, and I’m excited to continue sharing my lessons with you. Whether you’re just getting started or already on your way, remember—progress is progress, even when it feels messy.
So, if you’re ready to take the leap and want guidance, support, and a clear plan, I invite you to join The Exit Strategy for Corporate Moms. Let’s make your dream business a reality—without sacrificing your sanity!
