Are You Building Your Business From the Middle? Here’s How to Fix it!
Are you feeling stuck in the chaotic whirlpool of starting a business while juggling a full-time job and family life? If you’ve found yourself diving into business tasks without a clear vision or mission, you might be building your business from the middle. Let’s explore how to start a business on solid ground, even amidst the beautiful messiness of life!
The Perils of Starting in the Middle
Starting a business without a plan can feel like trying to navigate a maze blindfolded. You may rush to set up a website, create social media accounts, or email everyone you know, all without a clear offer or direction. I’ve been there, and it’s exhausting!
Why Starting in the Middle is a Mistake:
Lack of Direction: You miss out on understanding your business's purpose and your target audience.
Wasted Time and Money: Jumping straight into the action often leads to costly mistakes down the line.
Feeling Overwhelmed: The chaos can leave you feeling lost, frustrated, and questioning if this entrepreneurial journey is worth it.
Start with Your Why
To build a successful business, you need to start with your Why. Understanding your core motivations will guide your decisions and keep you focused on what truly matters.
Here are three tips to clarify your Why:
Connect Your Core Motivation:
Ask yourself: What drives me? Write it down!
For me, my why revolves around creating a life that allows me to be present for my family while pursuing my passion for helping others. What about you?
Craft Your Mission Statement:
Your mission is your business's purpose. What do you want to achieve?
Make it clear and concise. For example, my mission is to empower moms to embrace their chaotic lives while pursuing their dreams.
Envision Your Future:
Picture where you want your business to be in a year. What does success look like for you?
This could be financial freedom, a thriving community, or simply more time to spend with your loved ones.
The Importance of Mission and Vision
Your mission and vision are not just buzzwords; they are the foundation of your business. They attract your ideal clients and create a community around shared values.
Here’s how to develop your mission and vision:
Write Your Mission Statement: Reflect on what you stand for and the impact you want to make. This will keep you aligned with your goals and help you filter opportunities that don’t resonate.
Define Your Vision: Create a vivid picture of where you see your business going. Visualize the success you hope to achieve and let that drive your actions.
Align Your Actions
Once you have clarity on your Why, mission, and vision, it’s time to align your actions. Every task you tackle should reflect your core values. If something doesn’t fit, consider whether it’s worth your time.
Say No to Distractions: Don’t waste time on tasks or collaborations that don’t align with your mission.
Focus on What Matters: Regularly assess your activities and ensure they lead you toward your goals.
Embrace a System That Works
While it’s tempting to jump into business tasks, it’s vital to create a solid system that works for your unique situation.
Break Down Your Goals: Divide larger tasks into smaller, manageable steps. This makes it easier to stay on track and reduces feelings of overwhelm.
Schedule Time for Your Business: Treat your business time as you would any important meeting. Consistency is key!
Start with Intention
Remember, you don’t need a perfect life to start a business; you just need to start with intention and clarity. Avoid the pitfalls of building from the middle by defining your Why, mission, and vision.
If you’re feeling stuck or overwhelmed, consider joining my program, the Shit Show Success System, where I help aspiring entrepreneurs like you navigate the chaos and build a business you love!
So grab a pen and paper and jot down your Why, mission, and vision today. You’ve got this!
